Navigating Social Media
Build your voice, grow your community, and share your unique dairy story online.
Social media is one of the most powerful ways to connect with audiences beyond the farm gate. From Facebook to TikTok to YouTube, these platforms allow farmers to tell their own story, reach and engage with new people and build trust in Australian dairy.
Here, we bring together practical tips, real-life farmer experiences, and ready-to-use resources to help you confidently create content and grow an authentic online presence.
Social media is one of the most powerful ways to connect with audiences beyond the farm gate. From Facebook to TikTok to YouTube, these platforms allow farmers to tell their own story, reach and engage with new people and build trust in Australian dairy.
Here, we bring together practical tips, real-life farmer experiences, and ready-to-use resources to help you confidently create content and grow an authentic online presence.
Explore the tools and support available:
Podcast: 8 Tips for Social Media Success
Practical advice for building your voice and presence online in an authentic way.
Podcast: How to start a YouTube Channel and following?
Josh Cables of @joshsfarmingmoments shares his experience on creating, growing and sharing his story on YouTube.
Podcast: Creating content and a community on TikTok
Big Farmer Andy shares his experience on social media and growing his community after a viral post on TikTok.
Explore: 8 Tips for Creating Engaging Content
Read this quick-start guide to producing posts that connect on social media.
For support with media opportunities
Contact Jess at Dairy Australia: jess.phillips@dairyaustralia.com.au or call the Dairy Australia Media phone on 0417 540 059