Farmer Ambassadors in Action
Real stories from farmers proudly promoting Australian dairy.
Sometimes the best way to learn is through the experience of others. In this section, you'll hear from Farmer Ambassadors who are already out there sharing their passion, building community connections, and helping to promote the value of dairy across Australia.
These conversations offer real-life insights, ideas and inspiration — whether you're just getting started or looking for fresh ways to engage.
Explore the stories and lessons from fellow Ambassadors:
Podcast: Turning Passion into Promotion
Trish Hammond shares how she built confidence and found her voice as a dairy advocate.
Podcast: Employing Backpackers in Your Business
Sarah Moore discusses how workforce diversity contributes to her farm’s story and outreach.
Podcast: The Importance of Promoting Dairy
Lucy Collins and Joe Hammond reflect on why advocacy matters and how they find time for it.
Podcast: Attracting the Next Generation
Harry Lloyd talks about inspiring young people to see a future in dairy through his work and story.
Watch: Farmer Ambassadors in Action
See how Farmer Ambassadors have supported dairy promotion across schools, events, media and more. A celebration of their impact and inspiration for what’s possible.
Want to become a Farmer Ambassador or share your own story?
Email Jess Phillips, Marketing Engagement Lead at jess.phillips@dairyaustralia.com.au to get started.